Lutemax 2020

Benefits

Lutemax 2020 combines lutein with enhanced levels of zeaxanthin isomers for a complete eye health supplement.*

To help address common inadequacies in diet and support healthy visual function, Lutemax 2020 supplies a combination of lutein and zeaxanthin isomers that support:

  • Healthy vision*
  • Macular health*

Science

Scientific studies measuring the benefits of lutein and zeaxanthin on optical health can be divided into three general areas:

  • Role of carotenoids and macular pigment in eye health
  • Decline of lutein and zeaxanthin through natural aging
  • Ratios of lutein and zeaxanthin

Role of carotenoids and macular pigment in eye health

Science has shown that lutein and zeaxanthin isomers, two carotenoids that naturally accumulate in the macula of the eye, may protect against degenerative diseases such as Age-related Macular Degeneration (AMD). Lutein and zeaxanthin supply the eyes with macular pigment. The coloration effects of this pigment, along with its antioxidant activity, have been found to protect the macula from damaging photo-oxidative effects.

Decline of lutein and zeaxanthin through natural aging

As a natural component of the aging process, levels of lutein and zeaxanthin in the eye have been shown to decrease with age, leaving the eyes susceptible to impairment. Epidemiological studies indicate that an enhanced dietary intake level of lutein and zeaxanthin may help counter this natural decline and may have a positive effect on eye health. However, current estimates of dietary intake of lutein and zeaxanthin in the U.S. are far below the level needed for optimum eye health.*

Ratios of lutein and zeaxanthin

Many eye health ingredients supply carotenoids solely in the form of lutein, however, both lutein and zeaxanthin have been shown to play a role in the health of the macula, with higher concentrations of zeaxanthin centrally.

Market Opportunity

age related eye health concernsAging impacts eye health

Eye health nutrition becomes more important as people age. Age-related eye concerns, such as macular degeneration, diabetic retinopathy and glaucoma, currently affect more than half of the 50+ population in the Western Hemisphere (www.nei.nih.gov).  Recent census data indicates that over 4 million older Americans suffer from age-related vision complications. And the older we get, the more eye health deteriorates. As interest in preventative eye health solutions grows, so does the demand for eye health ingredients.

What the body needs for optimum eye health

Lutein and zeaxanthin are two of the established eye health ingredients and are backed by strong scientific evidence. Unfortunately, the body cannot produce either lutein or zeaxanthin on its own. Aging adults must obtain these nutrients from a healthy, balanced diet. However, research shows that almost 70% of adults do not consume the recommended levels of vegetables, fruits and other carotenoid sources (Fruit & Vegetables Consumption Among Adults: US 2005 CDC MMW Report, March 16, 2007/56 (10); 213-217). These adults need to supplement their diets to obtain these nutrients.  Lutemax 2020 provides superior functionality by combining effective levels of both lutein and zeaxanthin isomers. 

GRAS status

Lutemax2020 has obtained FDA notification of GRAS (Generally Regarded as Safe) status.

Innovation

What makes Lutemax 2020 the most advanced eye-health ingredient on the market today? Four critical factors.

1. A revolutionary combination of all lutein with enhanced levels of zeaxanthin

Many eye health supplements supply only one necessary carotenoid for macular health—lutein. While lutein is a potent antioxidant that provides a significant amount of the total carotenoid content of the eye, healthy eyes require more than lutein alone. Lutemax 2020 combines lutein with zeaxanthin isomers, which are BOTH critical players in supplying the macula with vital, protective nutrients.

2. Effective levels in scientifically balanced ratios
Lutemax 2020 not only supplies both lutein and zeaxanthin isomers to support eye health, but it also delivers these nutrients at significantly higher levels. Lutemax 2020 includes a scientifically balanced combination of lutein and zeaxanthin isomers to enhance absorption of both of these vital carotenoids.

3. Integrated supply chain
Lutemax 2020 is manufactured under a fully integrated supply chain. This process starts with the cultivation of marigold flowers and continues through the extraction and manufacturing of beadlets, oils and powders. OmniActive works hand-in-hand with a dedicated group of farmers in India to grow the marigolds free from feed-grade additives and with strict controls over preservatives and pesticides. This vertically integrated process helps ensure the quality and performance of the raw material.

4. Proprietary delivery technology
Lutemax 2020 benefits from OmniActive's extensive expertise in proprietary delivery technologies. Lutemax 2020 is available in three proprietary delivery methods: vegetarian beadlets, oil suspensions and dry powders.

Delivery

Upgrading from your existing lutein source to Lutemax 2020 is practically effortless. When you switch from your existing lutein source to a similar dose of Lutemax 2020, you’re combining a highly effective lutein source with the added eye health advantages of enhanced zeaxanthin isomers.

To meet diverse manufacturing requirements and consumer preferences, Lutemax 2020 is available in diverse delivery solutions. 

For tablets and capsule applications

Vegetarian beadlets

The beadlets are manufactured with OmniActive's patent-pending OmniBead™ technology. These highly stable, uniformly spherical beadlets can deliver a high concentration of up to 30% actives. The unique beadletting technology protects the lutein and zeaxanthin isomers from exposure to oxygen, moisture and light, which can degrade the concentration of active ingredients. Beadlet technology also ensures that actives are released within the body during the window of time allotted for most effective absorption.

Available concentrations for Lutemax 2020 beadlets

ProductActive

Lutemax 2020 5% Free Lutein. 1% Zeaxanthin isomers

Min 5% t-Lutein
Min 1% Zeaxanthin isomers

Lutemax 2020 10% Free Lutein, 2% Zeaxanthin isomers

Min 10% t-Lutein
Min 2% Zeaxanthin isomers

Lutemax 2020 20% Free Lutein, 4% Zeaxanthin isomers

Min 20% t-Lutein
Min 4% Zeaxanthin isomers

Lutemax 2020 25% Free Lutein, 5% Zeaxanthin isomers

Min 25% t-Lutein
Min 5% Zeaxanthin isomers

For softgel applications

Oil suspensions
Lutemax 2020 is available in a standard oil suspension based on sunflower oil. In addition, formulators can order Lutemax 2020 using functional varieties of vegetable oils such as safflower oil, corn oil or soybean oil.

Available concentrations for Lutemax 2020 oil suspension softgels

Lutemax 2020 20% Free Lutein, 4% Zeaxanthin isomers

Min 20% t-Lutein
Min 4% Zeaxanthin isomers

For food and beverage applications

Powder forms
For foods and beverages, Lutemax 2020, now with FDA GRAS notified status, is available in a dry powder created through OmniActive's patent-pending UltraSOL Dry Nutrient System (DNS). The UltraSOL system enhances enahnces absorption. UltraSOL technology also facilitates the aqueous solubility of nutrients, making it ideal for beverage applications.

Available concentrations for Lutemax 2020 powder

ProductActive

Lutemax 2020 5% Free Lutein. 1% Zeaxanthin isomers

Min 5% t-Lutein
Min 1% Zeaxanthin isomers

Awards

Frost & Sullivan 2011 Global Product Differentiation Excellence Award for Eye Health Ingredients (Lutein & Zeaxanthin)

Frost & Sullivan monitors companies in the search of outstanding achievements in manufacturing and product innovations. This recognition shines global attention on Lutemax 2020 and how it has excelled in each of these categories.

While many eye health ingredients contain highly researched lutein, Lutemax 2020 is the only one to have a unique combination of lutein with zeaxanthin isomers in a balanced ratio. In addition to its unique composition, Lutemax 2020 is produced under a fully integrated supply chain operation that begins with the cultivation of marigold flowers and continues through proprietary extraction and manufacturing processes. The result is a stable, effective eye healthy ingredient that is truly differentiated in today’s marketplace, and one that is easy to incorporate into new and existing eye health formulations.

What benchmark criteria factored into the award?

For the Product Differentiation Excellence Award, Frost & Sullivan measured ingredient performance against key competitors according to the following benchmarks:

  • Unique features
  • Quality assurance
  • Current market acceptance
  • Growth potential
  • Positive brand perception

According to Frost & Sullivan's custom decision support matrix, OmniActive higher than other eye health ingredients in each of the above mentioned categories. The award made particular mention of OmniActive's integration of lutein and zeaxanthin into a single ingredient, their proprietary OmniBead beadletting technology and their integrated supply chain.


Lutemax Presentation
Webinar on Lutein & Zeaxanthin by Todd Runestad and Elizabeth J. Johnson Ph.D.